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Dayton Daily News: GE Retail Sales Finance a smashing success

Jim Bohman profiles GE Card Services Dayton-based Retail Sales Finance organization and CEO Glenn Marino.

“Cardholders who carry private label cards are more loyal to that retailer than those that do not,” Marino said. “And retailers drive that loyalty with special weekend circulars.” He said Visa and MasterCard, don‚t have those customer lists.

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