I happened to hear the tail-end of an interview today with Cameron Hughes on KGO’s Gene Burns Dining Around talk radio show. What Cameron’s doing is pretty interesting – focusing on buying premium lots of wine at the upper end of the market and selling them via his online store and in distribution with Costco. For the last couple of years, Trader Joe’s has been doing something similar with their “Two Buck Chuck” brand but at the low end of the market. K&L Wines has had a house brand of wines called Kalinda that seems to have been doing much the same thing as Hughes – so this feels like some new competition for K&L, particularly given the wine distribution power of Hughes’ partner Costco.
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One reply on “Cameron Hughes Wine”
A colleague points to an article in Fortune and asks why don’t we just do this ourselves! See: http://money.cnn.com/magazines/fortune/fortune_archive/2006/12/11/8395470/index.htm