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Apple

The MacBook Neo

Reading the overwhelmingly positive reviews of the new MacBook Neo I am reminded of this from the recent book Apple in China:

“Engineers said the pressure to put in the long hours was all but mandatory. Indeed, a decade later after Jobs created Apple University, a corporate institution meant to convey his values to a new generation of employees, Apple came close to codifying the principle that pushing employees to burnout was acceptable.

In a slide deck called Leadership Palette, Apple states: “Fighting for excellence is about resisting the gravitational pull of mediocrity. It involves being dead tired and still pushing yourself, and others, to get it right, every time.”” (Patrick McGee, Apple in China)